Report: Charlotte Hornets lobbied hard to be a part of the NBA Global Games

photo_4Basketball has become one of the most popular sports around the world and the NBA knows it. The NBA Global games has been around for a long time and the impact of this has been tremendous. The two exhibitions games between the Charlotte Hornets and the Los Angeles Clippers costs $500 per ticket. The Clippers are one of the premier teams in the NBA, but the same can’t be said about the Hornets. Team owner Michael Jordan wants more exposure for his team and this was the best chance to do it. According to Rick Bonnel of the Charlotte Observer, the Hornets lobbied hard to be apart of the NBA Gobal Games.

Now the NBA sends a pair of teams to China every preseason. The Hornets volunteered for this assignment for numerous reasons: To extend the momentum that started last season with the rebranding from the Bobcats name, to network with the Chinese business culture (there are more than 30 Chinese companies with Charlotte operations), and to provide some national attention the franchise doesn’t often receive.

“From a Charlotte standpoint I think it’s great for the players to get that type of exposure,” Hornets owner and NBA icon Michael Jordan said Sunday. “We’re still up-and-coming. We want to be one of the elite teams. We want to be one of those teams that competes each and every night on (national) TV and in the playoffs

“This is an experience I want the players to understand and accept.”

Even though he hasn’t been great running the show for the Hornets, I like that Jordan is trying to get his young team more exposure. But I don’t know if this will help them out in the win department this season.
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